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PRODUCT MARKETING PROJECT — FRESH CUT

Objective: Find a way to help save food that grocery stores deem too "imperfect" to be sold, help farmers sell more of their produce, and help college students get produce at a more affordable price. 

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Problem: Edible food is being thrown away with the world wasting 1.6B tons of food and10-15% of the population left hungry when edible produce is being thrown away. 

 

Solution: Create a technological solution (Fresh Cut app) to sell imperfect produce so it does not go to waste and provide students and low-income families with cheaper produce. Also, allow delivery options for easy access!

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"Do one thing every day that scares you."

- Eleanor Roosevelt

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